Directly south of the Djemaa El-Fna is Rue Bab Agnaou. A five-minute walk takes you straight to the famous Bab Agnaou entrance to the Kasbah district of the Medina. The Bab Agnaou entrance, through the ramparts, is by far the most impressive of all Medina rampart entrances. The Kasbah, in comparison to the Derbs (streets) surrounding the Djemaa El-Fna, portrays a calmer, less abrasive atmosphere. It is home to the Royal Palace, the former El-Badi Palace and the Saadian Tombs. This naturally creates better security, cleaner streets and a hint of being a special place in the Medina. The Kasbah has its own little bazaars (souikas), food stalls, restaurants, hotels and riads for travelers to enjoy.
For example, let’s say you were running the website of an online pet store. You might be wise to create one keyword grouping for all your dog-related products, then one for all of your parakeet-related projects, etc. The next step would be to segment each individual group into smaller subgroups (parakeet cages, parakeet toys, parakeet snacks) and then even smaller groups for each type of product (low-fat parakeet snacks, luxury parakeet snacks… you get the idea). Now your pet store can create individual pages optimized for each small keyword group.